{"id":4535,"date":"2024-07-12T09:48:34","date_gmt":"2024-07-12T07:48:34","guid":{"rendered":"https:\/\/www.virdex.it\/2024\/07\/12\/scotch-scotland-and-stainless-steel\/"},"modified":"2024-07-12T09:48:34","modified_gmt":"2024-07-12T07:48:34","slug":"scotch-scotland-and-stainless-steel","status":"publish","type":"post","link":"https:\/\/www.virdex.it\/en\/2024\/07\/12\/scotch-scotland-and-stainless-steel\/","title":{"rendered":"Scotch, Scotland and Stainless Steel"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text text_larger=&#8221;no&#8221;][\/vc_column_text][vc_column_text text_larger=&#8221;no&#8221;]All Aluminox hoods, starting from <a href=\"https:\/\/aluminox.it\/en\/product-category\/spot-welded-hoods\/\">the budget ones<\/a>, have a <em>Scotch Brite\u2122<\/em> finish: a treatment of the stainless steel surface.<\/p>\n<p>To be more precise, a brushing process which, through the use of non-woven synthetic fibre materials impregnated with abrasive granules of aluminium oxide and silicon carbide, gives an opaque and uniform appearance to the steel, eliminating any residues of welding; and, most importantly, it makes this have good scratch resistance.<\/p>\n<p>That name though&#8230; Where did it come from?<\/p>\n<p>First of all, it is the commercial name of a line of products from the multinational <strong>3M<\/strong> (hence that Trademark Sign&#8230;).<\/p>\n<p><em>Scotch<\/em> is the name of Scotch tape (a name still in use): an adhesive tape characterized by the fact that it was easily removable and it could be taken off without leaving residues, thanks to its low adhesive power.<\/p>\n<p>The tape had such a small amount of adhesive that it was renamed &#8220;<em>Scotch<\/em>&#8220;.<\/p>\n<p>This is a clear reference to the stereotype of the <em>stingy<\/em>\u00a0Scotsman.<\/p>\n<p>A name that caught on, so much so that in Italy stationery adhesive tape is still commonly called that!<\/p>\n<p><em>Brite<\/em>\u00a0is, more simply, the colloquial homophone form of &#8220;bright&#8221;.<br \/>\nBut you&#8230; be bright, and not stingy.<\/p>\n<p>And for your kitchen, don&#8217;t go for the cheapest solution.<br \/>\nChoose an <strong>Aluminox<\/strong> hood instead![\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text text_larger=&#8221;no&#8221;][\/vc_column_text][vc_column_text text_larger=&#8221;no&#8221;]All Aluminox hoods, starting from the budget ones, have a Scotch Brite\u2122 finish: a treatment of the stainless<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-4535","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/posts\/4535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/comments?post=4535"}],"version-history":[{"count":0,"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/posts\/4535\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/media?parent=4535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/categories?post=4535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.virdex.it\/en\/wp-json\/wp\/v2\/tags?post=4535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}